Samsung will be providing more than 60 sets of Samsung Galaxy SIII to the athletes and key team officials of Team Singapore Olympic. The handset will be supported by Singtel.
Singtel will also be supporting Team Singapore Paralympic athletes and key team officials.
Since April, SingTel launched a 7.5 metre-tall interactive sculpture called “SingTel’s Flame of Support”, made up of over 3,300 LED lights, to rally Singaporeans behind Team Singapore. Located at ION2 Level 1 (outside ION Orchard facing Paterson Road), the sculpture will be available for public pledges of support in the lead-up to the Games. Currently over 120,000 Singaporeans have come forward to show their support. Upon hitting the milestone mark of 200,000 well-wishes, the Flame sculpture will be fully lit, a symbol of the nation’s pride and hope for Team Singapore at the Games.
SingTel Goes beyond Financial Support for Team Singapore
SingTel – Asia’s leading multimedia solutions provider – will be providing all athletes representing Singapore at the Olympic and Paralympic Games with complimentary airtime and data subscriptions that will enable them to keep in touch with their loved ones and receive emotional support while competing in London.
At the Team Singapore Flag Presentation Ceremony held at SingTel Comcentre this evening, Asian Para Games medallist and two-time Sportswoman of the Year, swimmer Theresa Goh, who received the Singapore flag on behalf of the Paralympic contingent, said: “I am really excited about SingTel’s sponsorship, which will enable access to more training opportunities to hone my skills and take my love for the sport further. Besides, with the complimentary mobile and data plan, I can talk to my family members without having to worry about the bills while I am overseas.”
Back at home, all mio TV subscribers will enjoy free access to unprecedented, round-the-clock coverage of the London 2012 Olympic Games across 13 channels (10 of which are HD), which includes over 680 hours of build-up programming and original programming featuring Games’ highlights. mio TV will aim to broadcast every ‘live’ event that Team Singapore athletes are participating in.
Check out the press release below for more information.
SINGAPORE, 21 June 2012—Samsung Electronics Co. Ltd, a market leader in consumer electronics and Worldwide Olympic Partner in the wireless communications equipment category, is proud to announce its partnership with Team Singapore. Under the partnership, Samsung will provide over 60 sets of Samsung GALAXY S III, the latest smartphone in the GALAXY family, to Team Singapore Olympic athletes and key team officials. GALAXY S III will enable Team Singapore Olympic members to better communicate and connect, to share their successes, joys and emotions for a memorable and unforgettable Olympic experience
As part of its global London 2012 Olympic Games campaign, Samsung will also join Singaporeans in supporting the Team Singapore Olympic athletes with:
· Two Olympic themed pop-out stores at Ngee Ann City Civic Plaza from June 30th to August 13th where Olympic fans can send well-wishes to the athletes, catch ‘live’ casts of the Games in action, or participate in different sports-themed activities
· Live local updates with the Samsung Global Blogger programme where two Singaporeans will represent Singapore and report the latest on the Games, ‘live’ and direct from London
· Preloaded mobile ESPN app on SingTel Mobile, streaming ‘live’ Olympic events with the GALAXY S III
As a Worldwide Partner of the London 2012 Olympic Games, Samsung aims to bring the people of the Olympic Games, both athletes and spectators, closer together with the use of smarter wireless technologies. Enjoying the Olympics Games will be like never before; everything from catching up on results and comments to sharing in the magic will make this the best and most connected Olympic Games ever.
For more information on Samsung and the London 2012 Olympic Games, please visit:
Samsung’s Olympic Games Legacy
Samsung’s association with the Olympic Movement began over twenty years ago when the company became a local sponsor for the Seoul 1988 Olympic Games. It became a Worldwide Olympic Partner in the wireless communications equipment category from the Nagano 1998 Olympic Winter Games, offering its proprietary wireless communications program called WOW (Wireless Olympic Works) and mobile phones to provide the Olympic Family with real-time information and communications services. In April 2007, Samsung extended its partnership with the International Olympics Committee (IOC) through to the year 2016.
Nagano 1998 Olympic Winter Games
Samsung provided 13,000 wireless communications units ranging from cellular phones that feature bilingual display and high-speed data pagers to digital radios. It also created a “Call Home” Program which enabled athletes to call home on a mobile phone to share their special Olympic moment.
Sydney 2000 Olympic Games
The Olympic Rendezvous @ Samsung (OR@S) made its debut. The center of Samsung’s on-site Olympic Games activities was a huge success, hosting and entertaining more than 1,000,000 visitors including athletes, their families and members of the public. Samsung’s “Call Home” program was renamed “Share the Moment Call”, providing more than 42,000 free phone calls for spectators and athletes to share their Olympic experiences with friends and families back home.
Salt Lake 2002 Olympic Winter Games
Samsung provided officials, media, staff and volunteers 9,000 units of wireless communications equipment, together with technical support in key areas. The OR@S once again served as a centerpiece of the Games, with daily entertainment shows, athlete appearances and futuristic product displays. Samsung also organized the “Spirit of Sport” essay contest, whereby participants were asked to identify a person who motivated them to participate in sports. Five winners from the United States were invited to the Games, along with their sports mentors.
Athens 2004 Olympic Summer Games
Samsung became one of two presenting partners of the first ever global Olympic Torch Relay, which covered 34 cities in 27 countries across five continents. Apart from the OR@S, which attracted more than 800,000 spectators, Samsung also introduced “WOW”, providing more than 14,000 mobile phones equipped with the application to officials and VIPs. It was the first sports information wireless communications program to be used at the Games.
Torino 2006 Olympic Winter Games
Samsung offered more than 1,900 people around the world a once-in-a-lifetime chance to participate in the Olympic Torch Relay. Altogether, a total of 10,001 torchbearers carried the Olympic flame 11,300 kilometers through historic sites across Italy. Once again, Samsung built the OR@S Pavilion and provided more than 8,000 official Olympic Games phones featuring the WOW service to Olympic staff, volunteers, athletes and media.
Beijing 2008 Olympic Games
Samsung invited 1,500 people to participate in the Torch Relay, and held public concerts and events along the route to inspire the Olympic spirit. It also offered wireless communications equipment to more than 18,000 people including Olympic staff and journalists. Samsung’s WOW service was enhanced with additional functions such as weather forecasts, medal chart updates and Games schedules, and users could specify their country of origin to receive customized information. Samsung also promoted a “greener” Games by adopting environmentally friendly design elements in the construction of the OR@S Pavilion.
Vancouver 2010 Olympic Winter Games
For the first time, Samsung made WOW available to the public through mobile phones, websites and other digital activities. Consumers were able to track game progress real-time and access Games information anywhere, anytime. Samsung also appointed a group of brand ambassadors including hockey legend and Olympian Wayne Gretzky and Olympic gold medalists Hayley Wickenheiser and Jarome Iginla, who shared their Olympic experiences with sports fans all over the world leading up to the Games. In addition, Samsung also launched limited edition Olympic Games phones.
Singapore 2010 Youth Olympic Games
Samsung provided over 5,000 of its OmniaLITEs to all athletes and key officials. The mobile phone was preloaded with an exclusive Digital Concierge for Singapore 2010 application that enabled users to access YOG content and services anytime, anywhere. This included real-time information on personalised concierge services, updates on Culture and Education Programmes (CEP) and results from the YOG. Athletes were also able to access personalised schedules for competition events, transport, as well as maps and directions.